24K-webdesign, a Westchester County, NY based web design company provides affordable custom web sites for small businesses - web design, westchester, small business web site, web presence

Website Makeover

Does your web site need a touch-up, a minor facelift or an extreme makeover?

When was your site developed? If it's more than a year old, it's a good sign that it needs a refresh.

Check out the look and feel. Make sure your company's site is contemporary and not outdated.

Look at your competitors' sites. Do they have a more interesting presence? Do their sites look professional? Improving your Web presence can provide a competitive edge.

It may be time for a website makeover. Below are a few key questions to consider before you redesign your web site.

Is your web site professional and appealing?

Your web site introduces your business to potential customers. A professionally designed web site is a critical component of your marketing strategy. It is often the first interaction many customers will have with your business. With the right design and content, your customers will perceive you to be the expert in your field, giving you the competitive advantage you need.

Elements to look for include:

Stale content that never changes.

Obsolete or outdated articles, price sheets and other information.

Poor spelling, grammar or punctuation.

Website graphics that take too long to download.

Pictures that aren't clear or look amateurish.

Incompatibility ... your site won't work on all browsers.

Confusing navigation or lack of navigation.

Pages that are too long or wide forcing visitors to scroll excessively.

No clear message or purpose ... visitors can't easily determine what your website is all about.

Too many bells and whistles: flashing graphics, audio clips, animations, numerous type styles, busy background patterns, and inappropriate use of Flash.

Inconsistent style. The visual scheme of your website should be consistent throughout all pages.

Almost one-third of our business is from website redesign ... 24K-webdesign can help.

www.24K-webdesign.com .. 24 Kingwood Road .. Scarsdale, NY 10583 .. 914-262-0754